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By • Oct 7th, 2009 • Category: ! Daily Info & Reviews, Vehicles
As a driver you know that everydrop of fuel matters when you want to save money and improve car performance . now shell had to offer you solution to improve your car fuel efficiency and to use every drop of fuel to the fullest with fuel save unleaded in Malaysia.The new Shell FuelSave Unleaded 95 and 97 are part of a range of Shell FuelSave initiatives designed to help drivers save fuel and money. Shell Launches Breakthrough Fuel that Save Up To 1 Litre For Every Full Tank With Shell’S New Fuelsave Petrol, 
KUALA LUMPUR, Oct 6 (Bernama) — Shell Malaysia hopes to strengthen its share of the country’s retail fuel market with the introduction of its advanced fuel economy formula called Shell FuelSave Unleaded.
Shell Malaysia today unveiled its most advanced fuel economy formula ever, ‘Shell FuelSave Unleaded’, formulated to help motorists save up to 1 litre with every full tank*. The new Shell FuelSave Unleaded which is available in both RON 95 and RON 97 is the result of Shell’s latest innovation in fuel research and technology.
The new Shell FuelSave Unleaded 95 and 97 were launched today by Managing Director of Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd, Dato’ Mohzani Abdul Wahab in Kuala Lumpur and broadcasted live in 3 other locations- Penang, Kuantan and Johor Bahru.
Dato’ Mohzani Abdul Wahab, said, “We are proud to share that Malaysia is the first country in Asia and the third in the world to introduce this new breakthrough fuel. Our new fuel is formulated to help motorists save up to 1 litre per full tank by reducing energy loss in the engine, making savings easier. The new Shell FuelSave Unleaded formula is also designed to give instant benefits, meaning it gets to work from the first full tank. We invite motorists to try the new Shell FuelSave Unleaded petrol, available at all Shell stations in Peninsular Malaysia and experience the immediate savings themselves.”
The specially formulated Efficiency Improver available in Shell FuelSave Unleaded 95 and 97 is designed to reduce energy losses in the engine, lubricating where normal engine oils can’t easily reach.  This should enable the components in the engine to turn more freely, resulting in more of the fuel’s energy being made available to drive the wheels.
The new product is available at all Peninsular Malaysia stations from Tuesday.The product will also be available in Sabah and Sarawak by end of this year, he said.
“It is formulated to help motorists save up to one litre for every 50 litres by reducing energy loss in the engine,” he told reporters.
To help the public get more mileage out of their vehicles, fuel saving carnivals will be held by Shell. Get some fuel-saving tips at the carnivals.


Participants having a go at one of the many games at a carnival held recently at The Curve. The carnivals will take place in over 40 locations, including at selected stations and shopping malls until next month.”We would like to encourage everyone to visit the carnivals to learn more about our tips and the importance of selecting the right fuel,” he said.
The Shell FuelSave Carnivals have a fuel economy drive-In for visitors to drive their cars in for a quick fuelsave check. While the vehicles are being inspected, customers will receive a quick briefing with five simple tips — tune and service your engine, keep your tyres at the right pressure, avoid carrying access weight, take the roof rack off and use the recommended grade of engine oil. These measures will help you to achieve better fuel economy.
Once the checks have been completed, customers will be given five more tips for them to implement on their drive home. These are to drive smoothly, avoid over-revving, use cruise control if available, avoid access idling and use air-conditioning sparingly.
-There will also be a “Refuel to Go Further” booth where visitors can enjoy refreshments.
-A BonusLink Express Lane enables them to register for a BonusLink card and receive it on the spot.
-Other attractions at the carnival include Cash-On wheels where visitors who pump or buy a minimum of RM30 Shell fuel and lubes are eligible to enter a wind chamber to grab cash prizes and BonusLink points.
-There will also be a game of golf and a memory game where participants are given a minute to remember the items in the boot of a car and recall all of them correctly.
In addition, the new Shell FuelSave Unleaded petrol contains special detergents designed to keep the inlet valves clean and prevent mileage robbing deposits from building up in the engine, helping motorists save fuel. The new Shell FuelSave Unleaded is twice as efficient compared with the previous Fuel Economy Formula in giving extra kilometres to Malaysian motorists.
 Shell FuelSave Ambassador, Fahrin Ahmad, was also present to celebrate the launch of the new fuel and to share his experience with the new fuel. “I was very fortunate to be the first Malaysian to try this new fuel, when it was first launched in Europe in May this year. I am proud to be the winner of the 1 litre challenge amongst other FuelSave ambassadors in Europe by driving 21.3km using only 1 litre of Shell FuelSave Unleaded,” said Fahrin.
Shell fuel scientists worked together with Shell vehicle engineers to devise a number of demonstration routes typical of daily driving. Over 5,000 miles were driven in the series of on-road demonstrations. Fuel economy savings were achieved on all routes, with some even surpassing expectations – some vehicles saving in excess of one litre per tank.
*Based on a minimum tank size and fill up of 50 litres. Comparison between standard gasoline with and without fuel economy formula. Actual savings may vary according to vehicle, driving conditions and driving style.


Experience the FuelSave difference only from Shell:
Shell FuelSave is enriched with a new advance Efficiency Improver.
The new formula is twice as effective as our previous Fuel Economy formula.
You can feel the benefits from the first tankful.
It is specially designed to keep inlet valves clean. 
With Shell FuelSave, a more efficient engine means a more economical drive
New Shell FuelSave Unleaded is not only designed to help keep critical engine and fuel system components clean and working at their best, but also contains, for the first time, a unique Efficiency Improver, developed to reduce energy losses in the engine, thereby delivering better fuel economy, to help today’s driver get the most out of every drop.
Designed to reduce energy losses in the engine
The new Efficiency Improver is designed to lubricate your engine where normal engine oils can’t easily reach. This enables the engine to turn more freely and results in more of your fuel’s energy being available to drive the wheels. This improves the efficiency of your engine and thereby providing you with improved fuel economy.
Formulated to help keep your engine clean
Combustion is most efficient when precise amounts of air and fuel are mixed together at the right time. With some conventional fuels, deposits may form over time on the back of the inlet valves. This can lead to delays in the required fuel charge entering the engine and a poor mix of fuel and air. All of which leads to a reduction in your engine’s efficiency – and a less economical ride. Shell FuelSave is designed to prevent the build-up of these deposits, helping to keep your engine clean and your fuel consumption lower.
Shell FuelSave is the right fuel for drivers who want to improve the efficiency of their engines and to reduce fuel consumption.
Caring about consumption
Our international team of fuels scientists has designed Shell FuelSave to  help you get the most out of every drop.
Our trials show that our new enriched FuelSave Formula is twice as effective as our previous Fuel Economy Formula. Shell FuelSave is formulated for fuel economy benefits from the first tank full and to help you save up to 1 litre per tank.*
Caring about quality
We go to great lengths to understand the needs of our customers – and their cars. Over the years, we’ve performed road trials equivalent to going round the world hundreds of times in order to be sure that the fuels we deliver will work for you. Closely monitored from refinery to road, we know that Shell FuelSave is a quality fuel, developed to help keep your engine clean and to maintain its efficiency.
How does the new Shell FuelSave work?
Shell FuelSave is enriched with an advance Efficiency Improver, formulated to lubricate where normal engine oils can’t easily reach, enabling your engine to turn more freely and making more of your fuel’s energy available to drive the wheels.
How does this new fuel compare to our previous Fuel Economy Formula product?
Our new enriched Shell FuelSave’s Fuel Economy Formula is twice as effective as our previous one and was designed to help you get the most out of every drop of our fuel through an improvement in engine efficiency.
Why is the new enriched formula not used in all Shell fuels?
Like all our fuels, Shell FuelSave has been formulated to meet the specific needs of certain drivers. We designed Shell FuelSave for drivers who want to improve their fuel economy at a competitive price. Other Shell fuels meet different needs, offering, for example, high-performance motoring.
Can I use Shell FuelSave and other, non-Shell, fuels?
Yes. Shell FuelSave can be mixed with other automotive petrol fuels. However, this may reduce the efficacy of the fuel. To make the most of the fuel economy benefits its Efficiency Improver is designed to provide, we recommend using Shell FuelSave every time you refuel.
Tips to improve your fuel economy:
The Fuel Stretch Drivers Guide
Before you drive
1/Tune and service your engine – A well-tuned engine can improve fuel economy by up to 5%*, so always use the recommended grade of motor oil like Shell Helix and follow your car manufacturer’s recommendations on servicing.
2/Keep your tyres at the right pressure – Correctly inflated tyres are safer, last longer and drive more efficiently. A tyre that is under-inflated by just 1psi can reduce fuel efficiency by 1-2%.* An under- or over-inflated tyre is also more susceptible to failing and blowout.
3/Avoid carrying excess weight – For every extra 100lbs (45kg) you carry your fuel efficiency can drop by 1-2%*, so keep your boot or back seat clear of unnecessary items that just add weight to your vehicle.
4/Take the roof rack off – If you’re not using your roof rack then remove it. Racks affect the aerodynamic efficiency of your car, creating drag which can result in your car using up to 5% more fuel*.  It all adds up to less mileage.
5/Plan trips carefully – Cutting down on the time spent in the car is the easiest way to conserve fuel. To reduce driving time, know where you’re going and, if possible, travel outside of peak times. 
While driving
1/Drive smoothly and keep calm – Aggressive driving can use as much as a third more fuel than safe driving. Avoid accelerating or braking too hard and try to keep your steering as smooth as possible.
2/Use high gears and avoid over-revving – The higher gear you drive in, the lower your engine speed is, which can improve fuel efficiency. Change up a gear whenever you can, without labouring the engine.  Never ‘redline’ the rev counter because you unnecessarily waste fuel.
3/Use cruise control and avoid high speeds – Using cruise control on major roads helps you maintain a constant speed and, in many cases, will reduce fuel consumption.As well as potentially dangerous, fast driving can waste fuel. Approximately at 70mph (110kmph) you could be using up to 30 per cent more fuel than at 50mph (80 kmph)**. So remember: the faster you drive, the more fuel you’ll consume.
4/Avoid excess idling – Idling gets you nowhere but still burns fuel. Turn the engine off when you’re in a queue or waiting for someone for more than a minute or two.  Use ‘Start-Stop’ button/functionality, when available in your car.
5/Use air conditioning sparingly – Air conditioning puts added strain on the engine. Try to limit its use to particularly hot days only. Alternatively you can wind down the window – though you will lose some fuel efficiency with the window open, it is still far more economical than using the air conditioner.
source shell

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